Category: Authorship

Google+ Local Video Ranking

9/5/2012

Google+ Local Business Page

We all know by now adding Video from YouTube to your website helps boost rankings in the organic listings by adding a link and description (Address, Phone # etc) in the title of your videos.

Google+ Local is no different when it comes to using the same method. If you go to Google Places for Business and Sign in, you can edit your business listing and it will automatically show up on Google+ Local. Scroll down page till you see where you can add a video from YouTube.

Next Step

YouTube Video manager

Go to your video manager page on YouTube where you uploaded your video. Scroll down just below the video and click the share button. You will see where you can copy the link, however this one will not work. Click on the options menu below the link and select "Long Link". The Link to copy will change to "http://www.youtube.com/watch?v=yourmovie". Check out the Screenshot-------->

Google+ Local Business Video Link

This is the link you need to paste into you Google Local Business page in order for it to work properly as the shortened version does not. Check out the screenshot to the left.

Benefits

Adding Video with proper descriptions and linking them from YouTube, and Google+ Local Business Pages gives Authority as they come from two high Page Rank pages and Google+ Allows you to add The Rel=Author Tag and link it to your site or blog in-turn increases the click through rank in the organic listings by enhancing your snippet displayed in the SERP's

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How to use the Google Author Tag

4/11/2012

1 Comment

The Google Author Tag allows your blog and articles to link back to your author page giving you better credibility, and lets people know who you are by showing your Author page in the search results which will drive a better click through rate and gives better credibility.
The first step in adding the Google Authorship Tag is adding it to your site.
If you have a blog, like I have here the first thing to do is add this tag to your author page or blog:
<a “url fn author” rel=“me” href=https://plus.google.com/112480022787124899502/about >
*Note Make sure you have a headshot of yourself.
This will connect to your Google+ About Page as seen below. Follow next step below screen shots.

Google+ About Page for Author tag

Google+ Contributor to Author tag

The next step is you want to edit your contributor to section as shown above and put in the URL of your blog or About page on your site.
Head on over to Google's Rich Snippet page to verify the tag is working. Type in your blog, post or article and check the results to see if it is verified.

There is another way to easily add your Authorship is to have a verifiable e-mail address of the domain that your blog and articles are on and head on over to the Google Authorship page on Google+ and submit your e-mail address and verify it.

Google Authorship page

The last step you need to do is add a Byline like I have below and make sure your name shows exactly like it appears on your Google+ Profile.
Add this Byline to your blog or About page.
By "Shawn Lippert"

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Local, Mobile, Social.

Google+ Local Video Ranking

How to use the Google Author Tag

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