Google Mobile Sites
Google Mobile Sites allow you to build local business sites that are optimized for mobile devices. The Templates you can choose from are:
Name your Local Business Mobile Website. The name cannot be more than 32 characters long as this is going to be part of the URL.
Write a short description and choose from over 50 themes. You can also customize a theme so it matches your main business website.
Change Mobile Logo
The next thing you may want to do is add your logo to the mobile site. Under the More button there will be a drop down menu, scroll down to Manage Site and click on it. You will see this screen.
Under header you will see an option for "change logo" click on that to upload a logo or to enter a website address for your logo.
Mobile Site Layout Editor
You can use the New Site layout editor to customize your
Monetize Your Local Business Mobile Website with Adsence.
If your Mobile Website is lucky to have enough visitors you can monetize it with Mobile Adsence. Google automatically has Responsive Ads that displays relevant links and are not intrusive to mobile users, however links are large enough to click with your fingers.
Having Mobile Ads that go with your mobile design and that are responsive like your mobile site makes it better for the User as they fit with your content, and add more options for the user.
Mobile Analytics and Webmaster Tools
Now we need to add Analytics and Webmaster Tools to your mobile site to measure where your visitors are coming from, what devices are being used to search with, and Mobile Search Query Terms used to find your Local Mobile Business Website.
Webmaster Tools allow you to optimize your website using various settings, and allows you to fix any error's search engines may find when they crawl your mobile site.
Webmaster Tools-Fetch as Google
In Webmaster Tools you can have your Mobile Business Website indexed faster by Dashboard-Health-Fetch as Google. Click the button next to fetch and select "Mobile: Smartphone" from the drop down menu.
Leaving the URL field blank will fetch the homepage of your mobile site, This mobile website was fetched on 10/15/12 4:16 PM. Tomorrow I update this post with a screenshot of the Page to see how fast it was indexed.
Mobile Social Sharing
Social Sharing. Right now Google allows you to add the +1 Button to your website. Social Sharing and Click Metrics are going to be playing a big role in Search Engine rankings,and I believe this to be true as Social Integration with Citations and Authorship is already being displayed in the organic listings
You can add the +1 button by click on: Edit Page-Insert-+1Button
Edit Mobile Content
Edit the rest of your content using the Mobile Content Editor. You can add in Links, change Font, Colors and Google gadgets
Google gadgets can be added from the drop down menu under Insert. To edit your gadget like a call to action click on the gadget then click on the sprocket icon. Call to actions are very important and provides more information like click to call and Maps.
Everything is lined up in the middle of your Mobile site, this makes it easy to display on mobile devices, Takes less time to load. You can see the Mobile Business Website here: Bullhead City & Las Vegas Website Design.
This website already is a responsive website for mobile devices, I just wanted to give Google's Mobile sites a try and have it act as a hub-page to analyze and optimize it to see where I can place it in the rankings. There are allot more options available to choose from using the different site designs depending on your niche. I just have to link it to 'Google+', 'Google+ Local' and other sites for further of-page optimization I used a Geo-Tagged Picture and will maybe add a Video to it as well.
Any suggestion, Questions or strategies used? let me know in the comments below.
Local Business Website Design, SEO and Internet Marketing Blog
By "Shawn Lippert"