Apps have been dominating the advertising market for a little while now and will continue to do so. With Apple and Android leading the way with millions of apps we can have the opportunity to market to many different platforms. I listed below those platforms depending on your market and provided links to the top apps. This should help you get an Idea of who to market to and where to spend your advertising dollars.
Mobile Gaming and Web Apps
Gaming Apps lead the way with 70% of all downloads. Gaming Apps are expected to grow above 50 Billion world wide by 2015. Gamers spend 10-15 hours each month on these apps making it easy for game app developers to monetize their apps through ad networks. One of the top developers is Rovio that makes the very popular "Angry Birds".
If you are looking for Web Apps for games then you might want to check out Mochimedia for game developers. Mochimedia lets you reach over 100 million Gamers. Zynga, with 232 million monthly users you cant go wrong with Zynga. Here is the Links for the 3 top rated Gaming and Web Apps marketing channels
Mobile Operator Apps
Operator Apps include service providers like T-mobile, AT&T, Verizon, Sprint and countless other operators around the world. These Operators include their own apps for their services offered through various manufacturers of devices. Billions of subscribers can be marketed through this channel. Here is a list of those top Operators.
For a complete list check out this link: Mobile Operators USA
Mobile Payment Apps
With many banks and operators coming out with their mobile wallets, these types of apps are on the rise for financial institutions and vendors of application services. Mobile payments are in the Billions and if your brand does not offer a app for payments then you will be left behind.Here is a list of mobile payment apps and their developers.
eWay- Payment gatewy for iPhone
Square-Payment Gateway for Android and iPhone
Mobile Cloud Apps
With the cloud network everything is being stored and ran online so users can easily access their data, apps and programs from anywhere in the world. noticeably Google's cloud network on their chrome browser lets you install apps and save data through their various offerings with Google Play and other cloud network services. Cloud networks are fast becoming the go to way of sharing and storing of data for many operators and Enterprises. Listed below are the top cloud app development companies.
Mobile TV Apps
In today's digital age Smart TV's are leading the way for interactive entertainment with social engagement from second screen technology and with apps that are more informative making users watch more TV. New digital HD TV's and set top boxes are offering up apps for Mobile Developers as well so you can watch the latest episodes on your smartphone without any lag due to the latest in high speed wireless data. Here is a list of Apps and their developers you can market to.
Hulu Plus-Android App
Mobile Automotive Apps
Automobile Apps are being added to most of every Automobile manufactures list of must have features for new Smart cars. Updating those apps can be delivered through Smart-phones, Bluetooth, Wi-Fi and various wireless networks. Apps that can exchange and update data for your vehicles will be one of the fastest growing channels of app development if it already isn't. Here is a list of Mobile Automotive Apps and their developers.
Mobile App Development
Are you looking to develop mobile apps for multi-platforms? With the millions of apps available , what is the killer app for your niche market. I have listed below a few developers where you can not only host your app but you can develop your apps or have them do it for you.
MobileFrame- A complete Enterprise Mobility Solution
Brightcove-Use HTML5 to build amazing iOS and Android apps for smart phones and tablets
Metova-Custom Mobile Apps for Android, iOS and more.
In closing, I know there are many more channels and platforms to market your Mobile App to. I hope this small list can help.I would check out each one of these companies and find out how you can use their services for Mobile Marketing or advertise in their popular apps. Oh and dont forget you can also submit your app to Google Play and iTunes
Local Business Website Design, SEO and Internet Marketing Blog
By "Shawn Lippert"